Branding SharePoint & Microsoft 365

 

Exploring Branding Opportunities within SharePoint and Microsoft 365

 

Customizing the branding of SharePoint and Microsoft 365 platforms allows organizations to align their digital workspace with corporate branding guidelines, enhancing user experience and corporate identity. SharePoint offers limited yet significant areas for customization, from themes that set the tone of the site to functional elements like headers and footers. Advanced options such as adding logos to the Microsoft 365 Bar or customizing the SharePoint App Bar help maintain branding consistency across platforms. Moreover, integrating custom branding in the Viva Connections offers a seamless transition between SharePoint and Microsoft Teams, further unifying the user experience. The flexibility to alter the aesthetics of the login screen reinforces the presence of the brand at every entry point, establishing a strong first impression.

 

 

 

Introduction to SharePoint Branding

In the recent SharePoint Maven Inc YouTube video, the focus was laid upon various branding capabilities within SharePoint and Microsoft 365. Despite not being primarily renowned for its branding potential, SharePoint offers multiple areas for customization that adhere to a company's brand guidelines. The video enumerates several options available 'out of the dosection for page Accessibility link below possible become energize branding purposes.

The video spans a detailed coverage of specific features such as Site Theme, Site Header & Footer, Site Logo, and the Microsoft 365 Bar, among others. Starting with a brief introduction, the video sequentially explores each feature, providing viewers with a comprehensive guide on how to personalize their SharePoint environment effectively.

Customization Options

Site Theme: The Site Theme is pivotal in defining the primary color of the SharePoint site, impacting various other elements' colors and styles. Users can choose from several available out-of-the-box (OOTB) themes or opt to create and install a custom theme using PowerShell to have it align precisely with their brand's primary color.

Site Header & Footer: Following the Theme's setup, the color customization extends to the site's header and footer. Derived from the Site Theme, these elements further accentuate the site’s visual cohesion.

Site Logo: Addition of logos to both the header and footer not only enhances the visual appeal but also adds functionality, as clicking these logos navigates back to the SharePoint site homepage.

Additional Branding Areas

Microsoft 365 Bar: This is present at the top of every SharePoint page and extends across other Microsoft 365 applications such as OneDrive and Outlook. The color of this horizontal bar can be customized, and a company logo can be added for consistent branding across platforms.

SharePoint App Bar: Found on the left side of every SharePoint site, this bar mostly contains default elements. However, minor customizations such as replacing the home icon with a custom logo are permitted, allowing for subtle but important branding touches.

Viva Connections: As an integration of SharePoint within the Microsoft Teams App, Viva Connections allows for the customization of the logo displayed within Teams, providing a seamless brand experience across platforms.

Concluding Overview

In summary, while SharePoint Online might not initially seem as flexible in terms of branding, the numerous customization points from the Site Theme to the Microsoft 365 Login Screen provide comprehensive options for businesses to align their digital workspace with brand identity. This deep dive presented by SharePoint Maven Inc highlights the practical steps and available tools that can be leveraged for effective branding across the SharePoint and Microsoft 365 platforms.

Viva Connections

Deeper Insight into SharePoint Online Branding

The capability to customize and brand SharePoint Online environments is crucial for businesses looking to maintain a consistent corporate identity across their digital assets. SharePoint Online provides a plethora of customization options ranging from aesthetic enhancements to functional modifications.

Companies can utilize these features to ensure that every touchpoint within their digital workspace resonates with their brand, from the color schemes and logos to the interactive elements and overall layout. This not only enhances the user experience but also reinforces brand presence and identity internally.

Through the use of detailed guides such as the one provided by SharePoint Maven Inc, organizations are better equipped to navigate through the complexities of SharePoint Online customization. Such resources are invaluable in helping businesses make the most of their SharePoint environments, ensuring that these platforms are not only functional but also visually appealing and on-brand at every level.

 

 

People also ask

What are SharePoint out of the box features?

SharePoint Out of the Box (OOTB) functionality refers to the built-in capabilities that are readily available within SharePoint. These functionalities can be configured to meet specific needs such as setting up an Intranet or a Document Management system without requiring custom coding.

Which versions of Office 365 include SharePoint?

Each Microsoft 365 and Office 365 plan provides different levels of service availability, which includes access to SharePoint.

What is the difference between Microsoft 365 and SharePoint?

Microsoft 365 encompasses a suite of applications, including SharePoint, designed to facilitate comprehensive workplace integration and productivity. SharePoint itself is a specific platform within this suite, which allows businesses to manage and collaborate on files and create an internal intranet.

Can you brand SharePoint?

SharePoint features a brand center that facilitates centralized management of branding options. This allows organizations to tailor the aesthetic and user experience of their SharePoint site interfaces.

 

Keywords

SharePoint Branding, Microsoft 365 Customization, SharePoint Themes, SharePoint Design, Office 365 Branding, SharePoint Online Look and Feel, Modern SharePoint Customization, Microsoft 365 Design Options